MISSION
Delivering the world’s quality
information to
the people who need it.

Our Mission

Delivering the world’s quality information to the people who need it.

The amount of information all of us can read everyday is exploding. It’s impossible to read it all, and hard to determine how reliable it is. In this era of information overload, SmartNews strives to deliver quality information for our users through advanced algorithms and simple user interfaces; and SmartNews strives to support quality content creators for the betterment of our society.

We believe,
News should be trustworthy. Our algorithms evaluate millions of articles, signals and human interactions to deliver the top 0.01% of stories that matter most, right now.
News should be sustainable. We support quality journalism and respect all content creators by sharing traffic and revenue.


Our Corporate Values

For the Common Good

Be a valuable contributor to society. Make a direct commitment to build a better world and help the content ecosystem thrive.

Have Appreciation

Know what is essential. Understand the diverse perspectives of our users and partners.

Be the Owner

Take ownership. Act responsibly and influence others, as we work to accomplish our mission.